Digital Marketing Specialist

 

Overview


One of Australia's leading charities' is currently looking for a Senior Digital Marketing Specialist for an immediate start. The role will report to the Head of Marketing and is suitable for an experienced digital marketer who has the skills, confidence, ability and passion to take a growing charity to new international heights via various digital channels.


Essential to the role:

  • Highly skilled in building digital donor journeys (web and mobile), and executing challenging advertising plans as per a brief
  • Expert in Google SEM ads, PPC campaigns and search engine optimization
  • Expert in all major social media advertising and optimization
  • Expert in using Google Analytics and other analytics tools
  • Highly skilled in audience segmentation, monitoring and optimizing digital campaign performance
  • Tactical acumen to grow email database through acquisition campaigns and digital collaborations
  • Research skills related to advertising trends, competitors’ pricing and products
  • Quick learner of new advertising platforms and opportunities


Good-to-have skills:

HTML, basic coding, web design


Qualification & Experience:

  • A degree in marketing, communications or similar faculties is a must. Having a digital marketing qualification from a professional body would be a bonus.
  • Minimum of 3 years of experience working as a digital marketing specialist for a global company. Experience working in a charity would be a bonus.

 

How to Apply

Please email your CV and Cover Letter to shazil.rehman@maainternational.org.au