To be the essential smart NGO to our stakeholders, through delivering trustworthy, efficient, impactful and sustainable humanitarian aid programmes.
- Respond to global emergencies in an efficient manner.
- Break the cycles of endemic poverty through delivering smart and sustainable solutions.
- Restore dignity to the lives of those who have lost everything.
- Unite humanity for peace and harmony, demonstrating the true Australian Islamic identity.
- Bring sustainability to both the beneficiaries and MAA.
TRUSTED: Through sincerity, transparent and accountable actions.
Trusted through sincerity, Transparency, and Accountability.
EFFICIENT: Lowering overheads through adopting world-class methodologies, frameworks, and self sustainability.
Efficiency lowering overheads through adopting world-class methodologies, frameworks & Self Sustainability.
IMPACTFUL: Focusing on Impactful humanitarian aid programmes that make a real difference.
Focusing on Impactful humanitarian programmes that make a sustainable difference.
SMART: Undertaking projects that work towards ending the cycle of poverty.
Undertaking Smart projects making a difference that matters.
SUSTAINABLE: Upholding the beautiful Islamic values of mercy, peace, and excellence.
All springs from thbeautiful Islamic values of Mercy, Peace & Excellence.